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FITFLOP™ SHOES...
Are for active, multi-tasking women and men who don’t want to compromise on style for comfort.

 

IN 2007
Marcia Kilgore, serial entrepreneur and award-winning businesswoman, founded FitFlop, bringing her first biomechanically engineered sandals to thousands of comfort seeking women around the world.

 

TO DAY,
FitFlop continues to broaden its range of sandals, sneakers, loafers and skates, all of which are made for living in. There are many walks of life, and wherever yours takes you, we are there to support you from the ground up.

 

OUR MISSION
is to create shoes that people can live in, not just because they look good, but because they feel good and are good for you too.

FITFLOP COMFORT TECHNOLOGY

 

Our shoes are rigorously tested at the Human Performance Lab in Calgary, the world’s leading Biomechanics research centre. Here we study how our shoes affect muscle activity and opti-mise pressure diffusion and body alignment.

 

By creating technologies that diffuse under foot pressure and complement our natural body movements, there’s no need to compromise on style for all-day comfort. Being comfortable, is finally in fashion.

THIS SEASON, FITFLOP IS RAISING THE BARRE WITH

THE UBERKNIT™ BALLERINA

Our super comfortable and ultra-flexible Uberknit Ballerinas will have you in a whirl.

 

Think genius design: Anatomically contoured footbed increases foot-to-midsole contact for maximum comfort and superlight flexible cushioning with flex lines cut across the bottom to let your foot move more freely.

 

The Uberknit Ballerinas are now in stores, be prepared to get in quick, as we reckon these wear-all day ballerinas will walk out the door.

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